254. Industry Roundtable

Brett Bauer and Steve Malloy join the show. We talk through the emergence of celebrity-backed spirits and the lack of integrity involved with such brands. We also forecast the trends of ’24; will premium priced bottles continue to sell? And, while sipping on single barrels, we build a Key In The LaKe whiskey portfolio.

Guests: Brett Bauer & Steve Malloy

Host: Jake Hukee

Listen to more episodes and read stories at keyinthelake.com

Key In The Lake